But Why? What are the characteristics of mobile that lead to this?
What can we learn from that as strategists or marketers?
1st part was "Transposing desktop web to mobile."
3rd step will be: "Digitalizing our bodies and brains."!!!
Mobile is IMNSHORT - In My Not So Humble Opinion Regarding This - the 1st step to transhumans.
Mobile = 1st step to "Augmented Man"
Lucky you frenchies, you have the full thing in french already online from my talk at Web2day:
For the others, more slides will come! (in english).